It’s the holly, jolly holidays, it’s potentially the most stressful time of year. I don’t know if there’ll be snow but I know how to keep your website from getting low, numbers that is. As an N.C. web design company, we’re well-versed in how to increase your web traffic and boost online sales this holiday season. 1. [...]

I’ll be real with you: artificial intelligence (AI) makes me a little nervous. I know I’m not alone in that. And at the same time, I’m not an ostrich. I know sticking my head in the sand isn’t going to help me. The people and businesses who succeed, in general, are the ones who know [...]

This may be a bold statement but if you’re not maintaining your website, you might as well not have one. Seriously. If your website is clunky, slow, unresponsive, or filled with weird characters, what’s even the point of having one? I know, I know, maintenance isn’t fun or sexy. It’s like changing the oil on [...]

  Question: Do you have a favorite web browser? It’s a rhetorical question not only because I can’t hear your answer but also because I know you do! But have you ever stopped to consider that your favorite web browser isn’t everyone’s favorite web browser? If you have, kudos! But if you haven’t, you’ve just [...]

I’m sure you’ve heard the expression, “A picture is worth a thousand words.” As a freelance content writer, I don’t love that because words are my thing! Words are important! But it’s true. Did you know that images are processed 6x-600x faster than words, according to this research? That makes sense because you have to [...]

The words “brand” and “branding” are bandied about everywhere so much these days it can be difficult to remember what they actually mean. “Brand” is the way your company is perceived by everyone else – cool, fun, educational, down-to-earth, etc. What are the words you want people to use to describe your company? “Branding” is [...]

Here’s a question for you: Does your website make sense? Is there a logical organizational structure to it? Hodgepodge may be fun for crafts but it doesn’t work for websites, especially if you want it to be search engine optimization (SEO) friendly. That’s because search engines mimic humans as they crawl through your website and [...]

If you’re reading this, I’m going to assume you already know the importance of having an attractive website for your small business. Sure, some people find success only using social media to house all information about their business – location, hours, contact information, etc. – but that’s dangerous because you don’t own social media. At [...]

I’ll be honest, artificial intelligence (AI) scares me a little. Like many, I wonder if it will put me out of a job. However, from everything I’m seeing thus far, I’m hearing AI won’t do that, rather, it’s people that know how to use AI that will. In other words, AI is here to stay [...]